About fitness in India
We work with stand-alone gyms, fitness studio chains, yoga and Pilates studios, CrossFit boxes, online fitness platforms and supplement brands in India. Our work covers class-schedule and membership booking sites with Mindbody, Mariana Tek, GymMaster or ClubReady integration, membership billing flows via Stripe, Recurly or Chargebee, lead capture for free trial and trial class conversions, and member retention and re-engagement email and WhatsApp programmes. We navigate the gym versus yoga and fitness culture differences between Metro and Tier 1 audiences. D2C supplement brands get e-commerce integrations with subscription options. High churn is the primary business problem we solve for this segment. Typical engagements run 45 to 90 days. Result: 64% lift in monthly memberships and 50% reduction in member churn within 90 days.
Challenges we solve
- High churn
- Fragmented class schedules
- Low member lifetime value
- Strict local competition
Expected results
- From 100% to 164% monthly memberships.
- From 28% to 14% member churn.
How we work
- Discovery call. 60 minutes. We review your booking flow, churn data and class schedule setup. NDA on request.
- One-page spec. Within 48 hours. Churn reduction plan, booking integration map and membership lifecycle strategy. Fixed scope.
- Senior team. No juniors. No offshore handoff. One senior team from kickoff to launch, booking-wired from day one.
- Weekly demos. Dashboard live from day one. Weekly membership and churn report. IST-friendly hours, async-friendly updates.